The film “Rising” is a powerful extension of the award-winning Love Has No Labels campaign. It tells the story of a diverse neighborhood that comes together to survive rising flood water, challenging Americans to consider “Why does it take a disaster to bring us together?”

The goal of the campaign is to erode implicit bias and further acceptance across race, religion, gender, sexual orientation, ability and age. The objective of the film is to encourage all Americans to come together and act inclusively every day, by reminding us we shouldn’t wait for the worst to bring out our best.