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    Microsoft & McCann New York – “Changing The Game”

    By August 21, 2019 |

    The video game industry has long ignored players with limited mobility. These gamers would either hack together hodgepodge tools and homemade controllers or had to spend a lot of money on a custom controller to be able to play. For most, gaming was impossible. As the brand committed to empowering everyone, Microsoft designed the first controller for gamers with limited mobility that enhances their experience and empowers them to compete. We wanted to shine a light on how the Xbox Adaptive Controller is empowering people with limited mobility to play on a level playing field with other gamers.

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    ©2025 ADCOLOR Inc. All Rights Reserved.
    General Inquiries: info@adcolor.org | 347.297.4407
    ©2025 ADCOLOR Inc. All Rights Reserved.
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