Laurise is the Content Strategy Editor and founding member of @r29unbothered, the Refinery29’s IG for Black female empowerment, Laurise is an industry leader in all things audience development and digital growth. Prior to R29, Laurise has done social media for Fox Searchlight, MTV, ELLE magazine, Seventeen magazine, Girls’ Life magazine, Urban Outfitters and more. She is currently in the process of launching her own creative agency, Camp Coconut, alongside her partner (and Wieden + Kennedy Strategist), Marshall Roach.