Keesha Jean-Baptiste oversees the human system’s for the businesses in this group. Before joining Hearst in 2018, she was senior vice president of talent, engagement and inclusion at the American Association of Advertising Agencies (4A’s). At the 4A’s, Jean-Baptiste led the production of thought leadership for the industry and member agencies around recruitment, professional development, leadership and inclusion. Prior to 4A’s, she spent six years at Wieden+Kennedy. During her tenure at Wieden+Kennedy, Jean-Baptiste executed a strategic reimagining of the agency’s human resources department. From 2005 to 2010, she held various senior-level human resources roles at Digitas.