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Amanda Butler
By ADCOLOR September 14, 2018 |Amanda Butler currently serves as Spotify’s Global Assoc. Brand Director, Artist and Original Content. She oversees a team of Brand Management and Experiential Managers focused on Artist & Label Marketing and Content initiatives leading the global creative development process, execution, delivery of artist and consumer experiences and brand strategy working closely with internal/external partners. In addition, she partners closely with Spotify’s Social Impact department to deliver programs and initiatives that leverages Spotify as a vehicle to amplify diverse stories from a breadth of communities in celebrating and amplifying artists and creators of color – both on and off-platform.
Prior to joining Spotify in 2017, Amanda has over a decade of experience developing worldwide go-to-market strategies that range from acquisition, retention, communication, branding, experiential, advertising and strategic partnerships. She’s established and grown teams across Brand Marketing, Product Management and Product Marketing disciplines for a wide range of industries such as tech, consumer electronics, consumer packaged goods and for lifestyle brands such as Beats by Dr. Dre, Red Bull and Microsoft.
Amanda has earned a Bachelor of Sciences from Hampton University and an M.B.A. from Emory University, Goizueta Business School.