Zach has always been a bit of a paradox. A fiercely introverted people-person. A prudent risk-taker. And now, a creative-oriented strategist. If there’s one thing he’s learned, it’s to embrace his paradoxical existence. And ever since, he’s been fascinated by how complex humans are. His insatiable curiosity has led him to live a life of asking questions.

From his childhood in rural Texas to attending college at the University of Southern California in Los Angeles to now living in the bustling metropolis of New York City, he’s enjoyed seeing the vast spectrum of human ideologies and belief systems. And now, existing as an out and proud queer, person of color in modern America, he’s even more motivated to understand people who live differently from himself. Today, he works to help brands to the next level, currently on Zoom and Smirnoff, and previously on Tinder, Indeed, and YouTube.

He brings his youthful perspective and innate optimism to help drive the team toward creative insights that unlock unignorable creativity. And so far has been lucky enough to be a part of campaigns that have won Cannes Grand Prixs and Gold Effies. In his free time, you could catch Zach reading books about social psychology, solving the NYT crosswords and Wordle, or beating his dad in tennis.

True to his paradoxical personality, he sees every day as an opportunity to learn, to then only realize how much he doesn’t know. And weirdly enough, he wouldn’t have it any other way.