Sandy Hook Promise is a nonprofit organization that trains students and adults in the warning signs of gun violence to prevent future school shootings. 2021 saw the most school shootings on record, but as the sensationalist headlines come and go in the media, the trauma that these tragedies leave behind remains. The aim of this campaign was to put a human face to the real, long lasting damage that gun violence is having on America’s youth and their families / communities. School shootings have become an accepted part of growing up, and they shouldn’t be.