Rachita’s a strategist and DEI advocate who’s spent her career working on brands, hot takes, and herself. She’s worked with Netflix, Nintendo, Hinge, Corona, Modelo, the American Indian College Fund, and most recently DoorDash, helping win the Cannes Titanium Grand Prix for their groundbreaking 2024 Super Bowl campaign. As an ERG lead, co-lead of Asians @ ADCOLOR, and 2020 ADCOLOR Future, she’s crafted executive training, thought leadership, and programming throughout Wieden+Kennedy, Publicis Groupe, and the industry as a whole. She believes diversity’s our most potent fuel for creativity, culture, and the bottom line. (Plus, it makes for way better food!)