Nidia Serrano is an innovative marketing leader at SiriusXM Media, driving B2B marketing and redefining the advertising landscape. As co-founder of Fluency, she leads efforts to connect brands with communities in culturally authentic ways. With nearly two decades of experience, Nidia is known for turning insights into thought-provoking industry leadership. Nidia holds a Sociology degree from Binghamton University and is a passionate advocate for diversity, equity, and inclusion, championing opportunities for people of color across industries.