Jess Womack is an award-winning brand planner, speaker, and podcaster with experience strategizing for some of the world’s most influential brands.

Compelling empathy is the signature of her work- delivering results across countless organizations, including (but not limited to) Airbnb, Absolut Vodka, the Center for Disease Control, and the Las Vegas Tourism Board. In addition to creative strategy and brand planning, she’s led cultural counsel for global corporations like Pernod Ricard, Proctor & Gamble, and Coca-Cola.  She is currently a Strategy Director at Grey Group NY, serving as the strategic lead for MassMutual Insurance and Pantene North America.

Known by many as “Womack”, her nickname comes from growing up in a military family that moved frequently. From being born in Japan to attending 11 schools around the world, these third-culture experiences built her superpower of limitless compassion (and an ability to order dessert in multiple languages).

In addition to being a graduate of Duke University and a recipient of numerous executive recognition awards, she was also selected in 2020 as a major strategist-to-watch in the Zwolf’s inaugural class of COHORT: ONE.

Despite being in an early phase of her career, Jess is already a mentor to a community of aspiring strategists. Her desire to uplift and inspire others is intentionally contagious, fostering inclusion wherever she goes. Today her impact is felt most by those close to her, but one day her influence of fellowship will certainly reach throughout the creative industry at large.