Farah A. is the leader of Horizon’s enterprise technology operations, driving AI, data, and automation initiatives that streamline delivery and unlock measurable business value. She bridges IT, product, analytics, and business operations to ensure systems scale, integrate, and perform with intelligence and purpose.

With a background spanning product, product marketing, operations, and client success, Farah has led cross-functional teams in building AI-powered solutions, integrating insights from diverse data ecosystems, and delivering scalable products across healthcare, life sciences, and digital media. Her expertise extends from programmatic advertising on both the sell and buy sides to managing complex compliance requirements, optimizing partnerships, and transforming innovative concepts into operational realities.