Brittany Allen is an advocate for the People, and a compassionate leader in pursuit of elevating our collective consciousness around inclusion, equity and liberation. As a marketer, she’s led award-winning campaigns for Adidas, Tinder, and Adobe. She is a changemaker, grassroots organizer and leader. Her ability to bring all perspectives to the table through her own advocacy or by setting the tone for sharing has led to evolution inside 72andSunny and driven impact through 72andSunny’s work at a massive scale.

Through Brittany’s leadership at 72andSunny flipped the traditional DEI model on its head by empowering the community to drive key initiatives from an interrogation of company values for bias to selection of a 3rd party pay equity partner. Four key pillars of DEI were successfully implemented and progressed in less than a year under this model. Brittany drove ownership and adoption of a better, more inclusive 72andSunny. That was just year 1 of Brittany’s impact as a DEI Director.

In year 2, Brittany facilitated the launch of 6 ERGs inside 72andSunny North America, launched mandatory anti-racism training, developed a mentorship program for all leaders + POC, led anti-bias book clubs, and partnered with clients on integrating DEI into their own organizations and output – including advising on work for the NFL, United Airlines, and Etsy.

Brittany has been awarded by The Marcus Graham Project with the prestigious Bill Sharp Award – Future of Advertising, a recognition of her leadership and the future impact she will continue to have on the world. Further in 2022, she led the ADCOLOR 2022 Panel on “Speak the Future”, an initiative she’s leading to educate people on inclusive vocabulary via their Google calendars. She also moderatored the ADCOLOR 2022 FUTURES Summit as a Co-Host and served as the ADCOLOR Advisory Board Alumni Engagement Co-Chair from 2020-2022.

Brittany has been a mentor and facilitator within the Marcus Graham Project since 2016, a guest speaker and mentor for Black women at USC via the Collective Identity Mentoring program and a mentor for Seeing ME in Media at The Annenberg School for Communication and Journalism. As a member of Delta Sigma Theta Sorority, Incorporated, Brittany has a heart for service that’s a motivating force in how she shows up for her community with empathy and excellence in mind. She is a proud graduate from The University of Southern California.