Blog
A LOOK CAN SAY ALOT
By David July 17, 2023 |Agency: Google Brand Studio
Client: Google
Google’s commitment to creating a more accessible world for everyone continued during the 2022 Oscars with “A Look Can Say A Lot”– a spot about a new life-changing assistive technology that enables people, especially those with speech and motor impairments, to communicate by selecting pre-written phrases using their eyes and have them spoken aloud on a mobile device. The :60 story celebrates the communicative power of the human eye, culminating in the reveal of the Look to Speak app empowering someone with a speech or motor impairment to independently communicate with friends and loved ones. Look to Speak is an Android app from which enables people to use their eyes to select pre-written phrases and have them spoken aloud.