A pioneer in digital advertising and fierce fighter for diversity and inclusion, Helen Lin is Chief Digital Officer for Publicis Media, overseeing all digital strategy, partnerships, investment and negotiations. Helen guides her clients through the rapidly evolving digital ecosystem & leads industry initiatives to improve brand safety & standards on today’s largest consumer platforms. Helen has a reputation as a dedicated mentor: she is Executive Sponsor of Publicis Media’s Women’s POW! (Power of Women!) BRG, is ADCOLOR’s 2019 Legend honoree, and an active board member of Partnership With Children, helping NYC’s youth overcome the stresses of growing up in poverty.