Jasmine Clennon is an Advertising Insights Marketing Strategist at Facebook, focused on developing ad effectiveness insights around Stories and Video ad formats across the Facebook family of apps and services (Facebook, Instagram, WhatsApp, and Messenger).

Before joining Facebook in May 2018, Jasmine spent five and a half years at Turner working within Ad Sales Research, Integrated Marketing Research, and was heavily involved in the development of Turner’s audience targeting products. Prior to Turner, Jasmine was a Research Analyst at USA TODAY national newspaper. Jasmine began her career as a Marketing Research Analyst for Gannett New Jersey Newspapers, supporting print & digital efforts for five newspapers, three media websites and over 30 brands.

In both 2016 and 2017, Jasmine was named one of Cablefax’s “Overachievers under 30”. She was also recognized as one of the “Top 5 Outstanding Young Professionals” by the Advertising Research Foundation (ARF). Jasmine is an Advisory Board Member of both the Advertising Research Foundation’s Young Pros and the ADCOLOR Conference & Awards. She is a proud member of Alpha Kappa Alpha Sorority, Incorporated.

Jasmine has a BA in Public Relations from The Zimmerman School of Advertising at the University of South Florida. Jasmine currently lives in NYC, but hails from Pensacola, Florida.