Roo Yeshpaul Johnson is a senior marketing leader shaping the future of social, influence, and brand storytelling. With 17+ years across global brands and agencies, she leads Enterprise Social and Influencer Strategy at Adobe and is the founder of Be: Renowned, a strategic consultancy helping leaders build authority, visibility, and opportunity through thought leadership. A 2023 ADCOLOR Leader and LinkedIn Creator, Roo is known for her direct, human approach to social-led brand building, creator partnerships, and AI in marketing. She champions representation and equity in leadership and is a military spouse and mum of three boys.