Raven is an Associate Manager on the Strategy & Insights team at Wasserman, where she works on strategic measurement for AT&T’s sponsorship marketing portfolio, specifically for their multicultural, lifestyle interests, gender equality, music, and gaming partnerships. In her day-to-day, Raven combines her data analysis skills with her creative mindset to inform clients on creative ideation and strategic decision-making. Raven continuously aims to uphold DE&I in her work by being an active member in Wasserman’s Black employee group, FUBU, and offering personal insight to support the evolution of AT&T’s multicultural partnerships. Prior to joining Wasserman, Raven worked in e-commerce strategy at Amazon for two years in their Retail Undergraduate Program and interned at the NBA and Wasserman during her undergraduate years.
Raven graduated from the University of Pennsylvania, majoring in Communications with a concentration in Messages and Marketing, as well as minoring in Consumer Psychology and Africana Studies. Additionally, Raven was a member of the varsity volleyball team and served as DE&I chair for the Student Athlete Advisory Board, Programming Chair for Black Student Athletes at Penn, and Co-President of the Women’s Athletic Association.
Raven currently lives in Brooklyn, NY, but was born and raised in Houston, TX and is a proud daughter to Nigerian and Jamaican parents. She enjoys her side hustle as a Pilates instructor, making Spotify playlists for every occasion, and catching up on the latest reality TV shows.