Charity Pourhabib was born and raised in Los Angeles, California and is a graduate of Hampton University. She has worked at Campbell Ewald and Zambezi on accounts such as Kaiser Permanente, IHOP, Venmo, Beats, and Kissimmee Tourism. In 2019, she joined Wieden+Kennedy Portland and is currently a Brand Manager on the Nike account, helping to lead work for Serena Williams, Gigi Bryant, Nike Girls, and the 2023 Women’s World Cup. 

In 2020, Charity founded the ADMagic program. The program provides knowledge, access, and exposure for HBCU students to the advertising industry. The inaugural class completed the three-month program in April 2021 and the fourth class will begin the program in fall of 2023. 

ADMagic gives students an in-depth look at the industry through mentorship, resources, and a real world client-brief experience. ADMagic has partnered with HBCUs around the nation and has created unique briefs for brands such as McDonalds, Nike, and Old Spice. 

Outside of work, Charity loves to vacation and spend time with family. You might also find her adding to her sneaker collection (blessed by her sister), at the poetry lounge, or practicing her Farsi.